capture forms with sponsored content and InMail ads to quickly build their custom audience, keep match rates high, and retarget effectively.
Acquired 160,000 leads that were a perfect fit for their premium ICP
42% lower cost per impression and 21% lower cost per lead
Cisco is a leader in IT and networking. They help businesses of all sizes transform the way people connect, communicate, and collaborate.BMW chose telegram data to target users by job function, seniority, interests, and linkedIn matched audiences company size, among other parameters. This is because they were targeting a niche clientele.
The company applied multiple
targeting criteria excluding existing customers. They bqb directory wanted to test this approach and use the results for future campaigns.
Challenge:
Generate more and higher quality leads.