Why do an SEO audit?

Help with mobile optimization. You can use it to check if your site is performing well, as well as its response speed and viewport settings.

It also tells you if your site is easy to find for both humans and bots. You can also see your page titles and meta descriptions.

Woorank
With this tool, you can find opportunities to optimize and improve your bulk sms germany website. The analysis allows you to see SEO performance. It also offers more than 70 metrics to facilitate improvement opportunities. Best of all, you can download the analysis as a PDF file for your convenience.

Screaming Frog SEO Spider

The Screaming Frog SEO Spider offers both a free (lite) and a paid version. This tool is useful for research professionals.

With the tool, you can crawl your sites and examine URLs. It’s also match urls to your campaign content possible to speed up searches on large sites, which could take hours.

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As you can see, there are many tools that will help you optimize your website and improve your conversions. However, there are also companies that can help you improve the SEO of your website or blog; you decide which option is best for you.

Now that you know why SEO audits are important and what tools exist to perform them, it’s time to learn how to do them. Let’s take a step-by-step look.

Step #1: Identify Errors and Redirects
404 errors create a bad user experience; they’re taking them to a page burkina faso business directory  that doesn’t exist. So you should avoid them at all costs. What can you do? With the Screeping Frog tool, you can see where these errors are and then correct them.

You can also use Search Console , from there you can see the 404 errors on your website. If you’re not a user of this tool, I recommend you start using it.

Other numbers you should look out for are:

404  page does not exist
302  temporary redirect (unless you have a justification it should be 301)
301  permanent redirect
200  all OK
Carefully analyze whether the entire structure you want your user to see has a 200 code. You should also check for duplicate content. Validate that the 301 redirects are correct; ask yourself if the 302 redirects should remain temporary or can be changed to 301. Resolve 404 errors with a redirect.

Finally, I recommend you go to Search Console and mark all errors as resolved.

Step #2: Analyze your links

Another thing you can see with Screaming Frog is the number of external links pointing to your page.

If there are few, you should work hard to get more! But be careful; it’s important to study the source of the links pointing to your site. If you have many links from sites that Google considers malicious, they could affect your site’s reputation… So, be careful!

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