nlike context, this type of online advertising does not provide instant results SEO — is a long-term investment. Once properly optimized, a page can attract potential customers for years without any costs.
This is why SEO, along with context, remains b2b email list one of the most popular promotion methods today.
Promoting a resource to the top can take from a couple of months to a year or two. Everything depends on the current state of the site, the age of the domain, the strategies adopted, the competitiveness of the niche, as well as the competence and level of professionalism of the optimizer.
Search engine optimization involves performing many tasks. Among them:
- development of design and usability,
- technical optimization,
- elaboration of semantics,
- increasing the relevance of content,
- writing metadata,
- improving page loading speed and resource performance,
- image and video optimization,
- internal linking,
- building and optimizing external link mass,
- improving behavioral indicators and much more.
In total, SEO includes about 200 different factors that, to a greater or lesser extent, influence the position of a resource.
All works are divided:
- internal – carried out directly on whatsapp chatbot with ai for travel the site itself (for example, optimizing usability and content);
- external – carried out outside the web resource (for example, adding backlinks on third-party sites).
SEO is a rather labor-intensive process. It is extremely difficult and often ineffective to do it alone. Therefore, many website owners delegate this task to professional optimizers (freelancers, Internet agencies, studios, etc.). With high-quality work, the cost of the service is recouped in a few months, and then there is only profit.
Advertising in social networks (SMM)
Almost everyone who has a smartphone, PC or tablet uses social networks. For many people, social networks have become an integral part of life. They leave information about themselves, their interests and needs in questionnaires. And cunning marketers take advantage of this.