In the image above, you’re now noticing how color as oppos! to shape is the greatest indicator of a relationship between the figures. The similarity of the colors between the balloons in this case hits on the fact that color similarities are the most powerful ways of implying relationships. Additionally, color’s also the first element that registers in the human brain when we’re using perception to make sense of our environment.
While both patterns and irregularities can well conceal shapes and sizes, color still shines through sri lanka phone number library these obstacles very handily. That’s why, thanks to evolution, color has been us! in nature as a most potent tool to warn of danger.
Now that you understand the whole relationship model bas! on similarity, we can apply this concept in design to the more interesting and relevant world of web design.
How Similarity Is Us! in B2B Web Design
Your B2B site designer’s job will be to present site visitors with the necessary visual clues to inform them about which interface elements relate to one another. This is done for a purpose, not just to render a page that will look pretty.
The whole point of this is that the site visitor (read: your buyer) can efficiently perceive the organization on the pages of your site. When the site visitor does this, he is better able to use and interact with your B2B site, which only helps you get more conversions.
One of the most prevalent elements on a website and, in fact, on the entire world wide web is the links you encounter when browsing and surfing. Links are there to permit some of the most basic and integral
Because of this, it is necessary that they have to be distinguish! from other elements all around them on any given webpage. Of course, they have to oderately or very noticeable, for them to be effective.
It all comes down to context, though. Links must be similar to each other because they have caseno email list common function (to open a new page). Let’s look at the first example of this version of similarity.
Different Colors bt Common Purpose
Much of the time, a site will have text link th color than the body copy. You’d think that what are the advantages it providesthis illustrates a diff ally demonstrates a similarity in the text link in question. In the example below, you can clearly see how the text link on The Hickensian is styl! to be a completely different color than the body copy of the webpage. The text link is purple, yet the body copy is standard black.