In this case, the client wished to remain anonymous, but made it clear that he could easily be presented as a prototype of the god of trade Mercury. Development Increase Sales He is talented and hardworking, but confused about the architecture of his warehouses.
We will tell you how we solved this buy phone number list case, exceeded the plan by 290% and influenced the growth of the number of orders with the help of CJM Development Increase Sales .
About the client
God of trade Mercury is an experienced seller who has long won the loyalty of the online and offline market. He supervises 800 reliable suppliers, more than 22 million types of components, 3 thousand brands, more than 213 points in 133 cities. Suppliers’ price lists contain more than 200 million offers for 22 million items. And also the role of targeted sms lists in customer acquisition 3 thousand brands, for which the company updates its catalogs daily. Thus, our client always provides customers with up-to-date information. Customers are happy, because they can always find components without wasting time searching.
The client approached us in October 2023 with a clear understanding of what they wanted to get. The task was to identify problem areas in the customer’s journey from when they land on the site to when they place an order. There were four entry points in total, depending on the traffic source. Plus, the brand has an app. This means four different CJMs. At the output, in addition to the CJMs themselves, it was necessary to provide a list of hypotheses about problem areas and suggestions for their improvement. Note that the client already had their own list of seven hypotheses that needed to be tested. Two more agencies received a similar task.
Margarita Amvrosyeva, project manager Ingate Performance
Since the project has been around for a long time, we have managed to build up an impressive user base. The company structure is complex, since we pull huge catalogs from a large number of manufacturers. In addition, we have many branches all over the country, which means many variables.
The price and delivery times are calculated for each user individually. From the technical side, everything is thought out, but users have a hard time using the functionality. “Old-timers” have already gotten used to it, and new jiangsu mobile phone number list users have problems. We understood this and guessed at what stages improvements were needed.
However, we did not have an evidence base to argue to the development team that these changes were really necessary. As a result, we purposefully looked for agencies with a dedicated product “CJM development”.
It turned out that not many agencies work with this. We were lucky to get into Ingate Group. They already understood at the entrance that such a service exists, what it is and what result you will get. This immediately convinced us and pushed us to cooperate. The company really has extensive experience in such tasks.