For example, imagine that an important value for your company is to make decisions based on reliable data and information. It would make no sense for it to sponsor a program that focuses on something like conspiracy theories.
When we look at the Flow case
We notice that brands were very concerned with the program’s cyprus phone number library numbers and did not consider the alignment of values and the symbiosis that this relationship brought to them.
Do you believe that it is possible for companies whose purpose is to produce their products with you can manually go through and sustainably sourced foods to, at the same time, have a relationship with another company that promotes drugs?
Or a company that preaches healthy working relationships having a relationship with an escort company that masks prostitution?
Well, in real life this seems impossible, but it happened on Flow! Regardless of the presenter’s regrettable attitude, it was only a matter of time before other problems arose.
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