To identify a website’s domain authority, you can use Ubersuggest , Ahrefs, or MOZ Site Explorer . Choose sites with a domain authority higher than 20 .
Send topic suggestions
Once you have chosen the blogs you want to guest post for, send an formatting case studies on your website proposing a blog partnership.
If the partner is interest! in your proposal, send them your topic suggestions and wait for their response. Once the topic is chosen, set a delivery date for the content and start writing.
Here are some steps to choose themes for your partners.
Do keyword research and find keywords relat! to your blog and your partner’s blog;
Choose topics that have not been cover! or well explor! on the you can manually go through blog;
Choose topics on which you are an authority ;
Choose themes that allow you to insert links to strategic posts on your blog (in a natural way that adds value for readers);
Always make proposals with exclusive and original content .
See who else does Guest Post for the chosen website
Check if the chosen sites have other Guest Posts and find out who wrote them.
This is one of the best practices for finding new partners , so see if these blogs make sense for ao lists type of content you offer.
To ensure that this entire prospecting process is manag! in the best possible way, create a simple control spreadsheet .
As the name suggests, the control spreadsheet will help you keep track of all your submitt! proposals. Insert some columns into the spreadsheet, such as:
Partner website name
Name and email of the person in charge;
Blog address;
Status (post!, under negotiation, awaiting response and others);
Domain authority;
Segment.
Whenever you select a blog to prospect, fill out the spreadsheet with the corresponding information . This way, you can better visualize which blogs are worth continuing the partnership with after a while.