We suggest you experiment with this option to see if it actually benefits your campaign or targets people who do not fit your ICP.
Steps to turn on audience expansion:
All you need to do is check the “Turn on audience expansion” box at the bottom left of the audience section in Campaign Manager.
LinkedIn Audience Expansion Option
Things to keep in mind when uploading data to LinkedIn Campaign Manager:
Make sure you follow LinkedIn’s buy telemarketing data formatting guidelines when uploading contact data (CSV) or use audience templates instead. Custom Audiences minimum size is 300
Processing can take up to 72 hours before contact acquisition cost 50% lower you can start running campaigns.
Scale Your Campaigns
Why spend hours sorting and uploading lists when bqb directory you can integrate data from your CRM or other sources in real-time? Driftrock can automatically sync each new customer or lead record to LinkedIn, saving you time and effort that you can better spend on other things.