As you can see in the image, some of the main metrics to consider when evaluating the user experience are the following: LCP: of the page to load. A good LCP should be less than 2.5 seconds.FID: Evaluates the time it takes for a page to become interactive after the user performs an action. The ideal FID should be less than 100 ms.CLS: Measures the page’s visual stability, that is, how many layout changes occur while the content is loading. A good CLS should be less than 0.1.
Improv loading spe
A site’s loading spe is one of the most critical factors in SEO. A faster site improves user experience and increases time on page. Tools like PageSpe Insights can help you identify issues and optimize resources like images, scripts, and stylesheets, speing up server response time and improving overall site performance.
Implementation of technical SEO
Technical SEO focuses on improving a site’s structure special database to facilitate indexing and crawling by search engines. Actions such as optimizing URL structure , implementing sitemaps, and correctly using schema tags are essential for search engines to better understand your content.
Additionally, optimizing your robots.txt file and properly managing rirects can prevent crawling errors and improve visibility.
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Tools to develop an effective SEO strategy
When you consider implementing an effective SEO strategy , you must consider more than best practices; you must also rely on specializ tools that provide you with valuable data to analyze, optimize, and measure a website’s performance in search engines.
Google Analytics (GA4)
Google Analytics (now call Google Analytics 4, or GA4 for short) is a fundamental tool for any SEO strategy. With it, you can track user behavior on a website, providing key metrics such as time spent on the site, bounce rate, most visit pages, and more.
With this information, you can identify which content is most engaging for visitors and which sections ne improvement. Some specific features that stand out include:
- Traffic analytics : Helps you understand how within an seo strategy many users are coming to your site, where they’re coming from (organic search, social mia, etc.), and what devices they’re using.
- Conversion tracking : With this, you can set up goals (such as sales or registrations) and analyze which paths within your website lead users to achieve those goals.
Google Search Console
While Google Analytics focuses on user behavior, taiwan lists Google Search Console can offer a more technical perspective on how search engines perceive your website. This tool allows you to, among many other things, observe the following.