Let’s face it, creating high-quality content on a regular basis is difficult and time-consuming.
You’ll need to conduct thorough topic and keyword research , spend hours researching and writing your article, and then spend several more hours editing, finalizing, and publishing.
While earning a link from a do-follow blog directory can be as simple as submitting your page to the directory and waiting for it to be approved.
It’s the ease of acquiring these low-hanging links that makes link popularity so powerful. Less strategy is required and there are fewer obstacles to overcome.
3. Link popularity is faster to implement
Simply put, it usually takes less time gambling database russia to get more lower quality backlinks than it does to get a few high quality backlinks, especially for newer marketers.
For example, posting a comment and including a link back to your site takes seconds . Whereas writing a detailed post takes several hours.
Admittedly, the backlinks you get from the post will generally have significantly higher authority.
However, if you are able to get 50 comment backlinks within the same time it would take you to write a high-quality post, this will help make up for the difference in domain and page authority.
But what about the disadvantages of link popularity?
The potential disadvantages of focusing on link popularity
Leaving aside the above, more lower quality backlinks almost always mean more spam links.
If link popularity is your focus, you’ll ai within your company to optimize processes occasionally encounter spammy backlinks pointing to your website. There’s simply no way around it.
You won’t have time to check every single website you comment on, every blog directory you submit to, or every website that links to your infographic.
And this isn’t just a link popularity problem; it’s a backlink problem.
Think about it, high-quality content aruba business database also attracts spam backlinks.
The difference is in the quantity .
Of course, the more backlinks you get, the more likely you are to encounter spammy backlinks – regardless of their quality.
The only reason why focusing on link popularity slightly increases the risk of spam is because in most cases you will acquire significantly more backlinks than if you focus on building high-quality links.
Now, spam backlinks are always a concern because of the negative impact they have on your rankings.